Word has it that Sears Holdings Corp. is making some changes so they can revitalize the company to help them compete against such stores as Wal-Mart.

While I am no longer a fan of Wal-Mart, I can’t stand Sears. I don’t like their stores. I don’t like their sales staff. Unless they change the whole atmosphere when you walk into a Sears store, there is no hope.

Sears Holdings Corp. plans to reorganize into several companies in another bid to pull the ailing 121-year-old retailer out the doldrums, according to a report published Saturday.

The restructuring could create separate units to manage Sears real-estate holdings and run brands such as Diehard and Craftsman, the Wall Street Journal reported.

Honestly, when was the last time you were in a Sears store? Did you enjoy the experience? Was the staff friendly and courteous or were they acting like pompous idiots that had no time to deal with you?

Will separating their brands into separate “units” really help matters much? Only time will tell, I suppose. I think they need to work on their image more than their management units, but that’s just me.

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