Well, there you have it. Real proof we are officially heading into a recession.
McDonald’s Corp. will increase the price of its $1 double cheeseburger to $1.19 in December to cover rising costs, ending the sandwich’s run as the top-selling item on the six-year-old dollar menu.
The world’s biggest restaurant company will replace the double cheeseburger with the McDouble. The new sandwich consists of two beef patties and a single slice of cheese, or one slice less than the double, Greg Watson, McDonald’s vice president of U.S. marketing, said today in a telephone interview.
Restaurant operators spend about 6 cents on a slice of cheese, an expense that emerged as the focus of franchisees’ pressure on McDonald’s to raise dollar-menu prices for the first time.
When prices of McDonald’s cheeseburgers rise $.19 because cheese costs 6 centers per slice, you know things are getting bad.
Read the entire article to find out about McDonald’s newest burger, the McDouble. There’s something crazy about a double cheeseburger that only has one slice of cheese. What’s up with that?
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